Especially
in a situation where the customer only in general terms, is what should be the
publication, the expert can fully realize their artistic abilities by creating
on the basis of the raw data set the whole mosaic, where each element is in its
place. A good coder, not to shun part gradually overgrown clientele, and even
then the work is not required to seek special - she is looking for him.
Designer-coder:
a lover of puzzles
Coder - a
specialist in the creation of layouts printing, performs the layout of text,
illustration and support elements on the document pages.
Education
Basically
welcome technical education, programming skills, the presence of a systematic
approach to the organization of work, as modern typesetting systems are quite
complex software products. Furthermore, for the successful arrangement of
visual and textual material it is important to have a basic knowledge of
typography and design.
The path to
the profession
Previously
Imposer often became typesetters, now - graduates of specialized computer
courses, creative-minded self-taught, and sometimes even retrained secretaries,
office managers, system administrators. In addition, the profession come people
interested in computers. However, in recent widespread PC and the rapid
increase in the number of users leads to the fact that, inspired by the ease of
development programs, imposition begin to deal with those who do not have basic
knowledge of technical processes and design fundamentals, and this in turn
affects the quality of technical and visual components editions.
Functional
responsibilities
The main
task of coder - competent fast layout and arrangement of the material in
accordance with the layout sketch. Coder is responsible for compliance with the
requirements of the printing layout file and makes proofreading. Duties coders
can vary greatly depending on the companies in which they work. Sometimes Their
tasks include taking orders, typing, checking and control films makeready times
at the printing machine, perform system administrator functions, but in large
organizations, professionals have a narrower range of responsibilities.
The main
task of coder - competent fast layout and arrangement of the material in
accordance with the layout sketch.
The two
types of functionality can be identified depending on the nature of the tasks:
Ideal
Coder
assembles the finished illustrations and text complete edition page by page
according to the plan layout provided by the editorial office (art director and
managing editor).
Common
Paged
layout plan exists, the texts prepared in advance, but with illustrations coder
works himself - selects, prepares, produces fine retouching.
We must
bear in mind that the layout of periodicals (magazines, newspapers, and so on.
N.) To some extent different from that of working with marketing brochures or
other publications that do not have a regular release. When vorstke periodical
process is automated and requires the coder high speed operation with both text
and illustrations. The overall concept design dictates the art director of the
publication, and coder is only the executor of ideas within the overall design
concept.
When
vorstke non-periodical publications, often advertising purposes, layout
designer can connect their design skills, because there is a choice in the
layout design. This activity is more interesting, but it requires the
availability of specialist knowledge especially in the field of composition and
design, as well as artistic taste and sense of proportion.
skills
Novice
coder must possess skills such as:
basic computer literacy;
possession of the layout programs: usually,
Adobe InDesign, rarely - QuarkXPress and Adobe PageMaker;
literacy and a good visual memory.
Experienced
designer-coder should possess the following skills:
technically competent and fast work in the
basic programs of imposition;
work with raster and vector editing software
such as Photoshop, Illustrator, CorelDraw;
the ability to find new ideas, develop a plan
of publication, possession of artistic taste;
knowledge of classical typography;
possession of retouching and color correction;
basic knowledge of pre-press layouts.
An
additional advantage for the applicant, especially for a small company to be
owning a computer system to a high-level administrator-level and basic art
education. In addition, the ongoing development of the information industry
leads to the fact that the specialist should be always aware of new techniques
and methods of work.
Advantages
and disadvantages
The
undoubted advantage of the profession is the creative nature of the work,
allowing to learn from many talented people. In addition, in a situation where
the customer only in general terms, is what should be the issue, but has no
layout plan or prepare the text or illustrations, the expert can fully realize
their artistic abilities
Plus can
also be considered the high demand of the profession in the labor market, the
ability to work at home and relatively good wages a qualified professional.
Among the
shortcomings can be identified long working hours (when it is necessary to take
urgent order), sedentary nature of work and high level of responsibility.
prospects
Prospects
are varied and depend on the employee's ambitions. Developing organizational
skills, have the opportunity to grow to the head of the department of
imposition, and by improving the technical knowledge and the comprehension of the
intricacies of the editorial process - to the manufacturer's additional
plugins. You can also go to counseling or teaching activities.
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